Typography is a make or break element of design. The right font at the right the time can take a piece to the next level. It takes one kind'a designer to agree with that statement and a whole different breed to actually pull it off. With that in mind and a little help from Ellen Lupton‛s "Thinking with Type", I put together a 'Typography Primer' for the next generation highlighting important lessons I learned along the way.
Collect the top twenty typographical 'best practices' and put them together into a lean, durable, & elegant field guide.
Within each 'best practice' callouts would highlight good and bad uses of those instances.
Since Typography was the spirit of the piece, all design elements would be done using type as a means of inspiration.